Facebook currently has more than 2.2 billion monthly, active users worldwide. Which is why every smart business should have a Facebook Page, separate and distinct from any personal profile of the owner or key executive. A Facebook Page is a public profile specifically created for businesses, brands, causes and other organizations. Unlike personal profiles, Pages do not gain "friends," but "fans" - which are people who choose to "like" a page.
You don't need a Page in order to advertise on Facebook, but most — if not all — big businesses have an established Page. On your Page, you can:
Facebook currently has more than 2 billion monthly, active users worldwide. With the right creative and prospect targeting you can reach the group or groups most likely to respond to your offer. In preparation and throughout your Facebook campaign we: